Webtelligence
Webtelligence is a full featured web store that enables two-way integration between Adagio Order Entry, Accounts Receivable, Inventory Control and the World Wide Web. Businesses that implement a Webtelligence web store can achieve significant cost savings through the elimination of many of the manual steps required to process customer orders and to answer customer account queries. Data entry and customer account queries can effectively be outsourced to the customer. In addition, the cost of managing a web store is significantly lowered due to the fact that data is managed in one place.
A wide variety of features are available, and custom function can be enabled, so that businesses can implement a web store that addresses their unique requirements.
Adagio Integration
Two-way integration between Webtelligence and Adagio all but eliminates the need to manage data in both a back office system and a web store. Webtelligence uses data from the Adagio Order Entry, Inventory Control and Accounts Receivable modules, combined with web store software logic that mimics functions found in Adagio to maintain consistency between the two environments. With Webtelligence, businesses can determine the frequency that inventory information is automatically updated in a web store. This may be once every 24 hours, or several times during the day, depending on the needs and preferences of the vendor.
Inventory information includes items to be displayed in the web store, along with item description and SKU number, base price, quantity on hand, quantity on order, units of measure, Kitting/Sets (if any), alternate items, as well as optional fields.
Webtelligence uses Adagio Accounts Receivable data so a web store can correctly display customer specific pricing, taxes and payment terms matching that set up in Adagio based on a user’s web store log in credentials. This includes the ability to accurately display customer discounts, quantity price breaks, contract pricing in the correct currency. In addition, customer email, location addresses, ship-to locations and shipping methods are also automatically synchronized between Accpac and a web store.
Orders that have been accepted in a Webtelligence web store are automatically read in to Adagio Order Entry, in near real-time if required and in a manner that adheres to Adagio logic so that database integrity is always maintained. There is no requirement with Webtelligence to write directly to the Adagio database. This automatic process entirely eliminates the need to re-key orders in to Order Entry, while maintaining full Adagio order processing management. Businesses have the option of having web orders placed on hold once they are read in to Adagio, or to automatically post.
Web Store Set Up Administration
Easy to use Administration tools are included with Webtelligence to enable businesses to manage web store content on their own. During implementation web store content can be created off line and then bulk loaded in to the web store product item page layouts, including product images and extended product information.
Within Webtelligence items can be assigned to an unlimited number of categories and/or sub-categories, as well as, in to manufacturer or brand categories if that is a requirement. For businesses that sell items with variations such as clothing, the web store can display drop down lists where customers can choose attributes such as size and color.
Once a web store is live, an administrator can view and edit web store images and HTML and can easily add new files, pages, images and directories. In addition, a web store administrator can add key words to facilitate indexing and key word searching.
Web Store Design
Webtelligence features an open presentation layer enabling the ability to implement a unique web store interface. This includes the ability to implement a wide variety of product category menu navigation options, graphics, colors, layouts, banner ads, and integration with functions such as Live Chat, RSS News Feeds and Blogs.
North49 can provide web site design and implementation services or a business can choose to do this work themselves or to hire a web designer to do so. Businesses are therefore not limited to a pre-set web store design or layout, along with the option of being self sufficient and unique in managing the look.
Web designers are provided web access to a rich set up documentation on Webtelligence to support them in their design development efforts.
Shopping Experience
Webtelligence provides a rich and flexible shopping experience. Web store products can be categorized in a variety of ways providing a number of easy to use navigation options for customers. Product categories can be tiered so a customer can drill down to a sub set of items they may be interested in, they can be laid out in a grid or matrix and they can be grouped by Brand or Manufacturer.
Powerful search tools are provided enabling a customer to search by item number, item name, key word, by manufacturer, and within current search results. A customer can also select product criteria prior to initiating a search. Search results can be sorted by price, item number and product name.
On a product page a customer can be provided product images in a variety of properly scaled sizes, as well as, detailed extended product information. Related or complimentary items can be displayed on a product page as well, along with items that are dynamically suggested by software if the “People who bought this…” feature is enabled. A customer can also be provided with the ability to “e-mail this product to a friend” with a link to the current product and additional text if required.
When a customer selects items to purchase they are put in to the Webtelligence shopping cart. For customers with a pre-existing account in Adagio bill-to and ship-to addresses can be pre-populated. For anonymous customers they will be presented with a page to fill in these details.
Shipping charges can be calculated and displayed either by referencing shipping rate tables or by passing order details to shipping carriers like FedEx, UPS and Canada Post for online, real-time rate calculations. Shipping charges actually displayed to a customer can include an uplift to cover handling charges and/or fuel charges that a carrier may add on at time of billing.
Webtelligence supports the ability to process orders to be paid on account or by credit card with real-time authorizations. Order notifications are provided to both the customer and the merchant at time of order.
All of these features combine to create the ultimate and easiest shopping experience which will increase customer satisfaction and retention.
Feature Summary
The following features/capabilities are included with each license of Webtelligence.
Integration
- Read from OE/AR/IC tables through Views
- Write to Adagio through Views (no direct writing to the Adagio database)
- Customer specific price, tax, and currency
- Customer specific terms codes
- Discount by customer type
- Discount by volume
- Contract and sale prices
- Allow on web flag can be used to filter web store items
- Multiple units of measure can be displayed
- Inactive customers automatically disabled in web store
- Inactive items automatically disabled in web store
- Auto creation of AR account customer log ins
Administration
- Secure browser log in
- Easy to use administration menus
- View and Edit site administration users
- Manage customer log ins
- Create web store product categories (multi-tier)
- Upload item content and images via zip files
- Add extended item content/images using administration tools
- Find items missing extended information and images
- SMTP email order confirmation templates
- Integration to Google Analytics for reporting
- Shipping URL tracking
Web Store Shopping/Ordering Features
- Business to Business (B2B) – Adagio AR customers
- Multi buyers per AR account
- Business to Consumer (B2C) – Accpac anonymous (cash account) customers
- Flexible customer registration options
- Multiple dynamic category menu styles
- One item can be displayed in multiple (or all) categories
- Support for Brand/Manufacturer categories
- Banner Ads with click through tracking
- Customer loyalty points program
- Product wish list for web users
- Shopping cart, with summary on each page if required
- Buy button and pricing can be hidden prior to log in (usually for B2B sites)
- Search by item number, description, extended information
- Items can be ranked so certain items appear at top of search/category lists
- Show manufacture specific items filtered in a category
- Sort search results by item number, description, price
- Promotions
Item Content Pages
- Item number pulled from Adagio
- Item description pulled from Adagio
- Pricing (customer specific) based on Adagio set up
- Four image sizes (scaled correctly from source image)
- Ability to display item variations via drop down lists or a grid
- Related or complimentary items
- People who bought this item also purchased feature
- Search engine friendly URLs, page names
Check out features
- Bill-to and Ship-to data pulled from Adagio for AR customers
- Web customers can register (if this is enabled) to add Bill- to and Ship-to
- Four shipping calculation methods included
- Integration to UPS, FedEx and Canada Post (Business Edition – additional fee)
- Checkout payment by credit card
- Checkout payment – On Account for Adagio AR customers with terms
Deployment/Upgrades
- Low cost per store license fee
- Discounts for additional store instances/child sites
- Low monthly hosting/managed services fees
Application Hosting Environment
- Common code base for all customers
- Linux/MySQL
- Open HTML presentation layer
- Cascading Style Sheet (CSS) support
- JavaScript support
- Flash support
Customizations/Enhancements
Webtelligence function can be enhanced to support customer unique logic requirements, layout, site theme and flow. Common enhancements include: custom shipping calculation logic, custom category/item menu controls, interaction with Adagio optional fields and integration with third party functionality.